Digital marketing for plumbing & heating businesses

Get more plumbing leads with Google advertising and customisable websites designed specifically for plumbing & heating businesses. Book your 15 minute demo today. Rolling monthly subscription.


Plumbing leads In just a few steps…


Join the thousands of plumbing & heating businesses using online marketing to acquire new customers

Account build

We’ll build your custom marketing campaign and plumbing website based on your business objectives

Drive leads

Sit back and let us drive the leads, providing you the time to focus on servicing your new customers

Cancel anytime

Complete flexibility, with no notice required. You can cancel or pause or change your subscription at any time

Pretzel Plumbing takes the hassle out of digital marketing for plumbing & heating businesses. 

Over 110K searches for ‘plumbers near me’ were made on Google every month last year.

What’s it all about?

Local Service Ads & Google search marketing for plumbers

Hundreds of thousands of Google searches are carried out in the UK every month by people looking for plumbing & heating services in their local area. Pretzel Plumbing enables firms to turn these searches into plumbing leads and long-term customers through Local Service Ads & Google search.

Decide what services to advertise
Get your business visible on Google
Appear only in your catchment area
Full control over monthly ad spend
Receive high-quality leads each month
Acquire new, long-term customers

No code, no problem

Customisable websites for plumbers

Our customisable plumbing websites are packed full of the latest design and usability features to maximise customer experience and lead acquisition. Simply submit your criteria via our sign-up form and our team of experts will create your plumbing website covering everything from branding, service offerings, opening hours and operating area. Take a tour of our example site at

Websites for plumbers
Interactive enquiry forms
Click-to-call functionality
Mobile optimised website
Customisable design
First month free


Key search stats

Although trade directory sites offer businesses with perfectly viable means of acquiring customers, users are increasingly turning to search engines to find local services. Coverage across both is becoming increasingly essential for businesses.

110K, Plumber Near Me

An average of 110,000 users searched for ‘plumber near me’ every month on Google in the UK last year. This figure hit over 165,000 in December, up 82% vs the previous year.

+62%, Heating Engineer Near Me

Users searching on Google for ‘heating engineer near me’ grew by 62% during Oct-Dec last year vs the same period the previous year. This represents an additional 21K potential customers.

390, Plumber Orpington

Though dwarfed by national figures, 390 high-intent searches per month in a single South-Eastern town reflects a sizable opportunity for new customers through local marketing

-432K, Checkatrade

Nearly half a million fewer searches were made for ‘Checkatrade’ on Google last year. Though it remains a key lead driver for firms, customers are increasingly using Google to find local services.

Happy Customers

You’re in good company

“The results Pretzel Plumbing have delivered are beyond anything we thought possible.”
Billy Wilgar
Founder & CEO, A.C. Wilgar Plumbing & Heating

Proud partners of

We’re incredibly proud to have partnered with the UK’s leading all-in-one management system for plumbing & heating businesses. Bringing together exceptional productivity and exceptional marketing.

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Let’s get started…

It’s never been easier for plumbing & heating businesses to turn Google search demand into plumbing leads. Sign-up to Pretzel Plumbing today.